Launch Your Inner Entrepreneur

<b>Practical, specific advice and strategies to help women develop an entrepreneurial mindset</b><br/> <br/> Entrepreneurship has always skewed male&#8212;from availability of funding to how-to books that assume a primarily male audience. And yet, 36% of all small business or franchise owners are women, and there are 13 million female-owned businesses contributing to more than $1.8 trillion in revenue. Now, with a fast-changing economy making traditional employment unsteady, there's never been a better time for becoming a "fempreneur."<br/> <br/> In <i>Launch Your Inner Entrepreneur</i>, Charlene Walters provides the tools you need to successfully launch and grow your side hustle, start up, or small business. As a mentor on Entrepreneur magazine's "Ask an Expert" forum and developer of a digital entrepreneurship MBA program, Walters knows what you're facing&#8212;and can help you avoid common mistakes, find your niche, build up your personal brand and reach your entrepreneurial goals.<br/> <br/> You'll find the practical, real-world advice necessary to create the opportunities you want by embracing ten Mindset Shifts, including:<br/> <li>Embracing an Entrepreneurial Attitude</li> <li>Cultivating Financial Confidence</li> <li>Branding and Building Presence</li> <li>Leveraging Social Media Options</li> <li>Leading Your Startup</li> <li>Going into Growth Mode</li> <li>Rebooting, Repeating, and Avoiding Burnout Along the Way</li> Packed with smart tips and hard-won wisdom, <i>Launch Your Inner Entrepreneur</i> concludes with a special bonus section, the Fempreneur Action Plan&#8212;which includes a business concept and planning worksheet, visual brand style guide, resilience and setback survival exercise, and more&#8212;to help you put the Mindset Shifts into action, now.<br/> <br/>