Marketing Management

Kevin Lane Keller, Philip Kotler

★ 5.0 · 535 reads

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice.

Request Code: ZLIBIO2115960
Published: 2015
Publisher: Pearson
Pages: 1
Language: English
Format: PDF
Edition: 15th, global
ISBN-13: 9781292092621
ISBN-10: 1292092629