Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

W Chan Kim; Renée Mauborgne

★ 5.0 · 1,065 reads

Request Code
ZLIBIO894808
Published
2005
Publisher
Harvard Business School Press
Pages
236
Language
English
Format
PDF
ISBN-13
9781591396192
ISBN-10
1591396190