Marketing Research: An Applied Approach, 3rd Edition Edition: 3rd

Naresh K. Malhotra, David F. Birks

★ 5.0 · 202 reads

This 3rd edition of Marketing Research: An Applied Approach forms a comprehensive, authoritative and thoroughly European introduction to applied marketing research and covers both quantitative and qualitative techniques in depth. Marketing Research: An Applied Approach is aimed at students studying marketing research at undergraduate and postgraduate level.

Request Code
ZLIB.IO17670654
Published
2022
Publisher
Trans-Atlantic Publications, Inc. City: Harlow
Pages
1
Language
English
Format
PDF
ISBN-13
9781408212202
ISBN-10
140821220X