Strategic Management ISE Edition: 6

Frank T. Rothaermel

★ 5.0 · 250 reads

"Strategic Management: Concepts" 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. OneBook...OneVoice...OneVision

Request Code
ZLIB.IO17940485
Published
2022
Publisher
McGraw-Hill Education Ltd
Pages
1
Language
English
Format
PDF
ISBN-13
9781266191862
ISBN-10
1266191860