Cracking the PM Interview: How to Land a Product Manager Job in Technology

<p><span>How many pizzas are delivered in Manhattan? How do you design an alarm clock for the blind? What is your favorite piece of software and why? How would you launch a video rental service in India? This book will teach you how to answer these questions and more. </span></p><p><span>Cracking the PM Interview is a comprehensive book about landing a product management role in a startup or bigger tech company. Learn how the ambiguously-named "PM" (product manager / program manager) role varies across companies, what experience you need, how to make your existing experience translate, what a great PM resume and cover letter look like, and finally, how to master the interview: estimation questions, behavioral questions, case questions, product questions, technical questions, and the super important "pitch."</span></p><p><span>The Product Manager Role</span><span><br>What is a PM?<br>Functions of a PM<br>Top Myths about Product Management<br>Project Managers and Program Managers<br></span></p><p><span>Companies</span><span><br>How the PM Role Varies<br>Google<br>Microsoft<br>Apple<br>Facebook<br>Amazon<br>Yahoo<br>Twitter<br>Startups</span></p><p><span>Getting the Right Experience</span><span><br>New Grads<br>Making the Most of Career Fairs<br>Do you need an MBA?<br>Why Technical Experience Matters<br>Transitioning from Engineer to Product Manager<br>Transitioning from Designer to Product Manager<br>Transitioning from Other Roles<br>What Makes a Good Side Project?</span></p><p><span>Career Advancement</span><span><br>Tips and Tricks for Career Advancement<br>Q &amp; A: Fernando Delgado, Sr. Director, Product Management at Yahoo<br>Q &amp; A: Ashley Carroll, Senior Director of Product Management, DocuSign<br>Q &amp; A: Brandon Bray, Principal Group Program Manager, Microsoft<br>Q &amp; A: Thomas Arend, International Product Lead, Airbnb<br>Q &amp; A: Johanna Wright, VP at Google<br>Q &amp; A: Lisa Kostova Ogata, VP of Product at Bright.com</span></p><p><span>Behind the Interview Scenes</span><span><br>Google<br>Microsoft<br>Facebook<br>Apple<br>Amazon<br>Yahoo<br>Twitter <br>Dropbox </span></p><p><span>Resumes</span><span><br>The<br> Second Rule<br>The Rules<br>Attributes of a Good PM Resume<br>What to Include</span></p><p><span>Real Resumes: Before &amp; After</span></p><p><span>Cover Letters</span><span><br>Elements of a Good PM Cover Letter<br>The Cover Letter Template<br>A Great Cover Letter</span></p><p><span>Company Research</span><span><br>The Product<br>The Strategy<br>The Culture<br>The Role<br>The Questions</span></p><p><span>Define Yourself</span><span><br>“Tell Me About Yourself” (The Pitch)<br>“Why do you want to work here?”<br>“Why should we hire you?”<br>“Why are you leaving your current job?”<br>“What do you like to do in your spare time?”<br>“Where do you see yourself in five years?”<br>“What are your strengths and weaknesses?”<br>Sample Strengths and Weaknesses</span></p><p><span>Behavioral Questions</span><span><br>Why These Questions Are Asked<br>Preparation<br>Follow-Up Questions<br>Types of Behavioral Questions</span></p><p><span>Estimation Questions</span><span><br>Approach<br>Numbers Cheat Sheet<br>Tips and Tricks<br>Example Interview<br>Sample Questions</span></p><p><span>Product Questions</span><span><br>About the Product Question<br>Type 1: Designing a Product<br>Type 2: Improving a Product<br>Type 3: Favorite Product<br>Preparation<br>Tips and Tricks<br>Sample Questions</span></p><p><span>Case Questions</span><span><br>The Case Question: Consultants vs. PMs<br>What Interviewers Look For<br>Useful Frameworks<br>Product Metrics<br>Interview Questions</span></p><p><span>Coding Questions</span><span><br>Who Needs To Code<br>What You Need To Know<br>How You Are Evaluated<br>How To Approach<br>Developing an Algorithm<br>Additional Questions &amp; Solutions</span></p><p><span>Appendix</span><span><br>Top 1% PMs vs. Top 10% PMs<br>Be a Great Product Leader<br>The Inputs to a Great Product Roadmap<br>How to Hire a Product Manager</span></p>